Everybody loves to go on vacation. But, no one leaves their house without a map, or map application loaded on their phone, telling them how to get to their destination.

While everyone can log into Facebook, LinkedIn or Twitter and post an update, to be truly great at social media you need a road map that leads to true ROI. In the words of Jay Baer, “The goal isn’t to be good at social media. The goal is to be good at business because of social media.”

In this Lunch with Haley, Brad Bialy, Haley Marketing Social Media Marketing Advisor, will walk you through the road map that has contributed to 6 award-winning social media marketing campaigns and assisted over 80 staffing firms drive more applications and job orders.

In this presentation, you will learn:

• How to define S.M.A.R.T.E.R social media marketing goals
• How to conceptualize a business strategy for today’s social landscape
• How to outline and execute on tactics
• Where to focus your time and energy for best results